Video is a different method of engaging audiences than image and text. With Video, the experience of comprehension is more immediate, driven by the trio of story-telling elements available and the deterministic nature of the restricted timescale. See how latest Cartier e-mail campaign “Panthère de Cartier Collection” does it. The implementation of videos within companies’ E-mail marketing strategy is a strong trend that has proved significant Engagement and Conversion improvement: 200%
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